About Us
Experience. Quality. Responsibility.
For over 25 years, we have been a reliable partner for
individually finished apparel and sustainable merchandising solutions –
tailored for hotels, businesses, and events.
Who we are
Ladurner1970 is a brand of WTGroup KG and stands for
quality, many years of experience, and responsible,
partially European production.
We combine classic textile finishing
with modern, digital solutions –
analog, digital, and sustainably conceived.
What we do
Embroidered and printed work, leisure, and event apparel
Sustainable materials and durable products
Individual finishing with embroidery, print, and patches
Smart solutions with QR code and NFC
Our Brand World
Ladurner1970 – Finished apparel for industrial, hotel, and private customers
LA1970 – Custom-made fashion, sportswear, and merchandising
TrendYourBrand – Merchandising solutions for resellers and distributors
myvolui – NFC & QR code software for digital product and service solutions
LadurnerFood – Personalized food items as promotional and gift articles
LadurnerHome – Stylish accommodation in the center of Bruneck
Your advantages
Sustainable materials on request
Individual finishing with your logo
Reliable delivery – even for special requests
Available from small quantities
Contact
Are you planning a project or need a custom quote?
We will advise you personally and without obligation.
📩 karl@la1970.com
📞 +39 335 5206498
Karl Ladurner
LA1970 Custom Sneakers
Original brand sneakers, individually refined in the LA1970 atelier.
Each pair is designed according to customer wishes and refined by hand.
Design by Jochen Gasser
The motifs in this collection are by the South Tyrolean artist Jochen Gasser, known for his humorous caricatures and strong-character illustrations.
In collaboration with Ladurner 1970 (LA1970), his unique designs are brought to high-quality textiles, creating wearable art for everyday life.
The collection combines humor, character, and the South Tyrolean way of life – each shirt tells its own story.